Epigamia Yogurt

Epigamia Yogurt connected with food stylists and lettering artists for this project. The aim to create inspiring crowd sourced typography art with Epigamia Greek Yogurt and only natural/edible ingredients with no added artificial coloring, that tastes as good as it looks.

Creative Direction, Art Direction, Styling, Photography – Pranita Kocharekar
Agency – Rasta

Epigamia Yogurt is celebrating the women’s T20 Cricket matches & wanted to create an appreciation post.
Concept by the team at Rasta.
Art Direction & Execution by Pranita Kocharekar

Epigamia Yogurt is celebrating Indian festival of colours, Holi. Concept by the team at Rasta. Art Direction, Type Design & Execution by Pranita Kocharekar.

Lost In Typeland – Book

Lost in Typeland is a story based on two characters, the famous – Bodoni (typeface) and a little girl (myself). It talks about the adventurous journey of two strangers who befriend each other.
This was featured on Illustrationage by Steve Simpson
 











Below are the digital scans of the book for understanding the actual colours used.